In the lead-up to the 2024 election, concerns were raised about the potential impact of generative artificial intelligence on social media, with fears of flooded platforms with AI-generated deepfakes that could confuse voters. However, as the campaign season unfolds, what voters are encountering is a mix of absurd AI-generated images that are more comical than deceptive.
While fake AI-generated images have been circulating on the web, many of them are cartoonish and outlandish, making it difficult for viewers to take them seriously. Nevertheless, these images can still be problematic as they can spread false and politically charged messages, often with racist undertones. Supporters of both Republican and Democratic candidates have been sharing these AI-generated memes on social media.
The use of AI in political campaigns has become a prominent feature, with some candidates embracing the technology to create entertaining and attention-grabbing content. While some see these AI-generated images as harmless jokes, others view them as perpetuating harmful narratives and spreading misinformation.
Despite the prevalence of AI-generated content during the election cycle, there are differing approaches among candidates. While Trump and his allies have been actively sharing AI-generated images, Vice President Kamala Harris' campaign has refrained from amplifying such content, opting for more traditional campaign strategies.
The use of AI in political satire and propaganda is not unique to the U.S., with similar trends observed in elections worldwide. From benign memes to sinister deepfakes, AI technology continues to evolve and influence the political landscape, raising questions about its ethical implications and impact on democracy.
As the 2024 election unfolds, the role of AI in shaping political discourse and messaging remains a topic of interest and concern for voters, candidates, and experts alike.