Apple Reports 17 Percent Rise in iPhone Revenue
Apple reported $57.58 billion in iPhone revenue for its fourth quarter, a 17 percent increase from the same period a year earlier. The company described it as a record quarter for iPhone sales, despite not releasing a standard model in its latest refresh.
In September, Apple introduced the iPhone 18 Pro and Pro Max and raised prices on older iPhone models. It also unveiled its first foldable phone, the iPhone Duo. Preorders for the Duo were not included in the quarterly results, so the report does not show how that device affected revenue.
Companywide revenue rose 12 percent to $114.5 billion. Mac revenue increased 24 percent to $10.79 billion, while services revenue reached $31.57 billion. Apple’s services business includes App Store commissions and subscriptions to Apple TV and Apple Music. iPad revenue declined 10 percent from a year earlier to $6.23 billion.
Apple has faced supply constraints and higher memory costs. Chief executive John Ternus said memory costs had risen compared with the June quarter, although inventory and lower costs for other components partly offset the increase. The company had limited iPhone Duo stock available in stores at launch, and estimated shipment dates for some orders extended into 2027.
The earnings report follows several other product announcements. Apple introduced a smart home display, along with video doorbells, security cameras and door locks developed with LG and Schneider Electric. It also unveiled a touchscreen MacBook Pro, departing from its earlier approach to laptop design.
The results show revenue growth across several Apple businesses, alongside a decline in iPad sales. Although the iPhone accounted for the largest share of reported revenue, the figures do not separate the effects of new Pro models, price increases on older phones and other factors on the year-over-year increase.